About this Program
±¬ÁÏ¹Ï offers a Minor in Marketing. From building iconic brands to understanding why people buy what they buy, marketing is the exciting interface between companies and their customers and other stakeholders. It builds valuable relationships for companies and makes them more competitive in the marketplace. A career in marketing is often considered one of the best training grounds to rise to the top level of corporations.
Program Highlights
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Building on the marketing faculty's years of research and experience, our program will provide students with an engaging and stimulating academic experience.
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Through our program, we aim to make sound preparations and build connections for future generations of marketing professionals.
Featured Courses
Requirements
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For completion of a minor, a student must have a minimum overall cumulative grade point average of 2.00 in all courses specified as a requirement for the minor exclusive of prerequisite courses. In addition, a grade of C- or better is required in all marketing courses counted toward the minor. A minimum of 12 hours in upper-level courses in the minor must be taken through courses offered by ±¬ÁϹÏ. For the current prerequisites and application steps, please refer to the BSBA program page in the University Undergraduate Catalog.
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To speak to someone about the admission process, please contact the marketing chief departmental advisor, Professor Michelle Carpenter.
Transfer
At ±¬ÁϹÏ, we understand that as a transfer student you have unique needs that require a wide array of campus resources. The Center for Advising Administration and Academic Partnerships aims to create a transfer inclusive culture that supports the successful...
Careers
Check out these ideas from ±¬ÁϹÏ's Center for Career & Leadership Development and the . A median salary is a midpoint of what people typically earn—half of those surveyed earned above the median salary, and half earned below.
Research market conditions in local, regional, or national areas, or gather information to determine potential sales of a product or service, or create a marketing campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution.
Cost
Tuition is charged per credit hour. Amounts shown are tuition only and do not include mandatory fees, technology-delivered course fees, course-specific fees, books, housing, meal plans, or other costs. Campus-based students may take technology-delivered or online courses. Tuition is based on student classification. Fees for technology-delivered courses and other costs are listed on the ±¬ÁÏ¹Ï tuition and fees page.
Ways to Save
Here are a few ways for you to save on the cost of attending ±¬ÁϹÏ. For more information visit University Student Financial Aid.